Making entrepreneurship profitable for everyone.

Making entrepreneurship profitable for everyone.

Marklo is the AI marketing platform for modern commerce brands -- so lean teams can plan, launch and grow without the grind.

Our mission

Less campaign chaos.
More profitable growth.

Less campaign chaos.
More profitable growth.

We built Marklo because DTC marketing teams don't need generic AI or another tab to log into. They need the system they've been duct-taping together for years — finally built right.


Today, marketing runs on spreadsheets, fragmented tools, and processes that can't keep up with the pace and channel complexity of modern commerce.


Product assets and inventory live somewhere, campaign performance lives somewhere else. Creative briefs are cumbersome, and hindsight lives in an email no one can find.

Marklo connects it all — Shopify product data, Klaviyo, Meta, Google, TikTok campaign performance — into one AI-powered marketing command center- calendar, campaign brief canvas, Ask Marklo chat and analytics. Built on deep merchandising and marketing intelligence, Marklo AI is trained to optimize for your brand, not a generic playbook.

The result: Lean marketing teams get everything they need to run more of the right campaigns, faster — at lower cost. Marklo removes friction, automates the repetitive, and amplifies the judgment and creativity of your team.

Our team

Built by DTC operators, Shopify + Stanford engineers, merchandising, and marketing minds.

Built by DTC operators, Shopify + Stanford engineers, merchandising, and marketing minds.

Marklo is founded by Jessica Herrin, a serial entrepreneur and CEO who has built multiple nine-figure brands, including Stella & Dot, Ever Skincare, and WeddingChannel.com, and is backed by Forerunner Ventures, the firm behind some of the most category-defining consumer companies of the last decade.


We move fast, question conventions, and build with passion for our customers.

Jessica Herrin

Founder & CEO

Scott Royston

Founding CTO

Cheryl Tan

Chief Marketing Officer

Ryan Arp

Head of Design

Our values

What drives us.

Customer Obsession

We go deep on the problems our customers face — we design with them and for them.

Grow No Moss

We ship fast, learn faster, and never let perfect be the enemy of useful.

Create Great

We believe great products come from sweating the details — in design, engineering, and experience.

Show up like an Owner

Everyone owns outcomes. We expect deep accountability and reward initiative.

Builder love

We build for the operators behind every brand — because we've been in their shoes.

Continuous learning

We invest in understanding — from AI to commerce to the customer journey.

Our headquarters

Based in the Bay Area

Based in the Bay Area

Headquartered in Burlingame, CA

We power the builders behind brands

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© 2025 - Marklo